Sales Force Tracking App: Go Beyond Monitoring Your Sales Reps
The sales manpower working on the ground for your products are your sales force team or field force or in…
3 Characteristics of Distributor Management Software 2022
Last decade, FMCG companies were struggling with sales visibility throughout distribution channels. Now the challenges are beyond secondary sales and…
How can FMCG Company Chase Growth in Rural Markets of India?
Rural markets of India has a huge potential for Fast Moving Consumer Goods companies and brands. FMCG in Rural India…
How a Famous Cookie Brand Failed Due to a Lack of Store Audit?
Visual merchandising for your brand products is great but it can be damaging if your company lacks store audit. Rival…
How to Level up Your Channel Loyalty Program to Deepen Partner Relationships?
Effective channel loyalty programs between a brand and its retailers go much beyond discounts and schemes! It is a crucial…
How to Optimize Your Direct to Store Delivery Operations with Van Sales Automation
The concept of direct store delivery or Van sales is an age-old ready-stock distribution model. It is a success model…
Digital B2B Customer Engagement with Retailers for FMCG brands
FMCG market in India is projected to grow at a rate of 14.9% to reach $220 billion by 2025, according…
5 Techniques to Ensure Planogram Compliance
Planograms play a significant role in visual merchandising investment, especially for FMCG and consumer goods companies. These are schematic drawings…
Visual Merchandising Techniques: 9 Ways To Boost Sales In Retail Store
Karl Mckeever a UK based renowned international retail consultant and instore change management specialist once quoted “Visual merchandising (VM) is…
12 Retail Marketing Tips to Boost Sales in 2022
Retail is the point where your goods and services meet the end users. It gives greater opportunity of customer engagement….
Free Field Sales App: Is it possible in 2022
What’s the catch behind free field sales softwares afterall, do they really cost you nothing?
10 Benefits of Mobile Field Sales App for FMCG Companies
Running a large field force? You wouldn’t want to miss this for sales excellence.