Customer Database Management & Profiling – Foundation of FMCG Sales
A complete and thorough understanding, about the inside out of your customers and catering to their needs accordingly, is the…
A complete and thorough understanding, about the inside out of your customers and catering to their needs accordingly, is the…
In 2000, Gartner estimated that 80% of sales force automation projects (and SFA software) fail during implementation. Things have improved…
It was a phase that lasted a few months when telecom, lending, and fintech industry celebrated the birth of digital…
You implemented an SFA. It looked great in the first couple of months. But the excitement faded away. First nobody…
The ‘lead info’ clearly travels a lot of steps before it reaches the sales rep, when not using a field…
BeatRoute is an intelligent field execution platform that makes every field force team member 10x more effective. It is a…
Technology is essentially changing the way we do our business and why shouldn’t it? With the growth of any business…
Winning customers at the Point Of Sale – Product Promoter Enablement Are you concerned about your product getting lost…
Maximising orders by retailers is critical to any sales driven business, especially for FMCG and Consumer Durable product companies. This…
The retail banking and consumer financial services (BFSI) involve a lot of hard work on part of the field reps…
When it comes to sales – whether for FMCG or Consumer Durables or other consumer products companies, meticulous strategy and…
Retail – store engagement with the best retailer app. There are 12 million kirana stores in India translating into 10…