Sales Force Automation Software Tracking Customer Visits

Fundamental Problems in Tracking Customer Visits in Sales Force Automation Process



The fundamental problem that any field sales team may face with their total call metric is that it gets measured on the wrong basis. This may lead to the following consequences –

  • Wrong assignment of customer
  • Duplicate customers
  • Fictitious customers

In order to resolve these problems, a suggested solution would be to use a modern field force management software to true up the mother metric for the field sales team – call metric.

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