Integrations
Seamless Integrations
Retail execution systems work best when connected with other systems like ERPs, HRMS, accounting and ticketing solutions. Amplify BeatRoute's impact on your route to market with 300+ pre-built integrations.
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BeatRoute
Matrix
Low-code Middleware
Pre-built connectors and custom API integrations for ERP, CRM, HRMS, accounting, ticketing, communications and rewards systems.
Why BeatRoute Integrations
Unlock 10x value from BeatRoute with integrations
Five reasons enterprise sales and IT teams trust BeatRoute to connect their retail execution stack.
Leverage deep integrations with Freshdesk, Freshchat, WhatsApp, Plivo, Rewards and other Value Add Systems
Plug BeatRoute into the value-add systems your sales, service and engagement teams already use. Out-of-the-box connectors for Freshdesk and Freshchat unlock contextual service, WhatsApp and Plivo power conversational outreach to retailers and field reps, and rewards engines like Plum enable trade scheme execution and promoter incentives — all wired into your day-to-day sales workflows.

Plug readily into hundreds of third-party systems with BeatRoute Matrix middleware
BeatRoute Matrix is our low-code middleware platform with 300+ pre-built connectors for ERPs (SAP, Oracle, Odoo), CRMs, accounting, HRMS, DMS and ticketing systems. Sync masters and transactions — customers, products, prices, orders, dispatches, invoices, stock transfers and payments — in both directions without writing custom code.

You can also use Matrix Integrations with any other third-party system
Don't see your system in our connector catalog? Matrix lets you build custom API integrations with any cloud or on-premise platform using a drag-and-drop visual builder. Define data mappings, transformations and triggers without code — and bring brand-new internal applications into the BeatRoute ecosystem in days, not quarters.

Do it yourself, or ask us to do it for you
Two delivery models, your call. Self-serve: your IT team uses BeatRoute's REST APIs directly with our public documentation, blueprint templates and testing support. Done-for-you: our integration team scopes, builds and deploys the connection using Matrix — ideal when you'd rather keep your engineers focused on the rest of the roadmap.

You can rely on our integrations to be stable, secure, and scalable
All endpoints are authenticated and encrypted, with auto error logging, retry handling and clear HTTP status codes. Partial errors at the line-item level never block successful records, and Matrix observability surfaces issues before they cascade. The same infrastructure that runs nightly ERP syncs for global FMCG brands stands behind every connector.

FAQ
Frequently asked questions
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What systems does BeatRoute integrate with?
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What kind of data can be integrated?
Can I use BeatRoute's APIs without your help?
What is BeatRoute Matrix, and when should I use it?
How are integration errors handled?
Is my data secure?
Get Started
Connect BeatRoute to your enterprise stack
Book a live walkthrough with our integration team — we'll map your ERP, CRM and value-add systems to BeatRoute and show you exactly how the data will flow.