BeatRoute Elevate Nigeria: The Future of Retail AI Is Here

What a joy it was to be in the company of some of Nigeria’s most forward-thinking retail minds.

BeatRoute, in collaboration with Bluechip Technologies, hosted an exclusive AI Roundtable at the Radisson Blu Anchorage Hotel in Lagos. The event brought together FMCG visionaries for a deep and focused conversation on how AI can drive real-world sales impact for retail businesses in Africa.

Real Dialogue Around Real Possibilities

This wasn’t just a showcase of technology. It was an opportunity to explore how retail brands can achieve their sales and execution goals more effectively through Goal-Driven AI. The discussion introduced participants to a new generation of AI capabilities purpose-built to drive business outcomes. These included the Order AI Agent, the Scheduling AI Agent, and the revolutionary conversational AI, BeatRoute Copilot, which assists managers in tracking performance and guiding their teams toward defined objectives.

Rather than focusing on automation for its own sake, the session emphasized how these AI agents operate within BeatRoute’s Goal-Driven AI framework to improve frontline execution, boost productivity, and ensure that every stakeholder remains aligned with business targets at all times.

The collective insight in the room highlighted that with the right AI tools in place, retail execution can shift from being reactive and manual to being proactive, intelligent, and deeply aligned with business strategy.

Industry Leaders in One Room to Witness the Future of Retail

We were honored by the presence of top leaders from renowned organizations such as Tropical Naturals, Unilever, Lafarge, Tolaram, British American Tobacco, and Sims Nigeria Limited, each contributing valuable insights rooted in their deep experience across diverse retail landscapes.

Guided by Leaders Who Know the Landscape

The session was expertly led by Mr. Olumide Soyombo and Mr. Rohit Alagh, who steered the discussion with clarity and insight. Their guidance helped spark a meaningful exchange of ideas that reflected both the challenges and opportunities within African retail.

A special thanks also goes to Mr. Erigha Henry and Mr. Okafor Chris for ensuring the event ran smoothly and brought the right people to the table.

The Beginning of Something Bigger

The energy in the room was undeniable. It wasn’t just about technology. It was about reimagining what retail distribution could look like when powered by the right tools and the right people.

This roundtable marks the beginning of an important shift in the region. The conversation that started here will continue to grow, with BeatRoute committed to walking alongside retail leaders across Africa.

Thanks to All Who Joined

To everyone who took time to be part of this event, thank you. Your contributions made BeatRoute Elevate Nigeria a memorable and meaningful experience.

We look forward to continuing this journey together, one conversation at a time.

👉 Book a free demo and discover how BeatRoute can help you achieve your retail goals.