Achieve Your Retail Sales Distribution Goals

Transform your Route-to-Market with BeatRoute’s Enterprise SaaS Platform, uniquely designed to help Retail Brands in the FMCG, Consumer Goods & Manufacturing Industries achieve their retail sales & distribution goals.

150+ Enterprise Brands Use BeatRoute

BeatRoute is world's only Goal-Driven Sales Enablement Platform for Retail Businesses

Whether you are in FMCG, Consumer Goods or Manufacturing industry, our platform doesn’t only digitize your sales and distribution operations. It helps you achieve your business goals on ground and fosters deep collaboration between your Field Sales Teams, Distributors & Customers to maximize sales output.

BeatRoute Field Sales SFA App

Field Sales App (CRM SFA Software) for your sales team

Enable Your Field Sales Team

We create technology to transform the day to day operations of your sales team. Automation & digitization is not enough, go for a mechanism which encourages, enhances and energizes your reps across sales hierarchy with our Goal-Driven Sales Technology.

Distributor Management System (DMS)

Digitize & Empower Your Distributors

Uniquely planned and highly scalable DMS is what you need to power your channel partner and distributor engagement. Our solution helps you manage inventory and purchase, the transparency of secondary sales execution and other elements of the distributor ecosystem.

BeatRoute Distributor Management Software
BeatRoute Retailer App

Customer App for Retailers/Dealers & B2B Customers

Build Stronger Relationship with Your Dealers/Retailers

Connect directly with retailers using our customer app, run loyalty programs and promote new/existing products effectively. We combine the app with social media channels like WhatsApp and Viber to keeps retailers engaged with your brand.

B2B Influencer App

Generate More Sales from Your Painters, Electricians and other Trade Technicians

Use our Influencer App to run a fully digital loyalty program for your trade influencers, educate them on new product launches, capture demand through them and improve ROI from community meets.

BeatRoute Distributor Management Software

industries served

Use powerful workflows, designed for your Industry

We understand that every industry has specific needs and generic field sales capabilities do not meet the requirement. You need exclusive industry-specific workflows that can be designed, configured and adapted within a few days because we want you to start reaping benefits from BeatRoute.


Get higher sales across General Trade, Modern Trade, B2B and HoReCa channels using quick-to-deploy configurable workflows for FMCG Industry.


Get higher sales and merchandising returns by bringing your dealers, distributors, and retailers on a single platform.


Get higher sales across Direct, Partner, Independent Agents & Banca Channels. Maximize lead conversions & manage relationships.

Why BeatRoute?

Each industry has specific needs which can not be met by generic field sales capabilities. We have designed industry specific workflows that you can pick, configure and adapt within a few days and start reaping full benefits from BeatRoute.

Highly Modular SFA Software

You don’t have to buy the whole platform. Customers can choose one or more components to rollout and see the results first.

Scalable FMCG Order Taking App

Scalable, zero-code platform that allows for a high degree of configuration without requiring time & capital investments.

Secure Field Sales Distribution Software

Rest easy with Enterprise-Grade security and compliance standards. Your data is yours to command.

Sales Force Tracking App

Designed for poor and no connectivity areas. Sales teams can keep working as usual in no network areas, data syncs up when they come online.

Mobile sales tracking app

Dedicated customer success & support that handholds you to achieve your business goals consistently.

Mobile SFA Software

Use BeatRoute Matrix to create custom automations or exchange data with SAP, Oracle, SFDC, PowerBI, HRMS or any other system.

Awards & Media Coverage

Awards & Media Coverage


We seek success in making our customers successful. Companies utilizing BeatRoute report direct, measurable, highly positive impact on their key business KPIs.



Lower Cost of Field Sales Operations

“BeatRoute has enabled us to increase our market coverage by 15%, while reducing the cost of field sales operations by 10% at the same time. “

Mayak Pandey,
Perfetti Van Melle

field sales crm beatroute



Higher Revenue Per Retail Store

“BeatRoute has helped us improve our revenue per outlet by 30% & sales per executive by 40%, through Goal-Driven Sales Approach, performance benchmarking & creation of better market coverage strategy.”

Tiffany Ngkaion,
Davies Paints

field sales crm beatroute



Higher Sales Productivity

“We have witnessed 50% higher sales productivity with BeatRoute’s Goal-Driven Sales Approach.”

Rahul Pandey,
Cosmic Nutracos

field sales crm beatroute

Get a free demo customized to your sales process

field sales crm beatroute

BeatRoute is refreshingly simple and easy to use.

Suhail Ghai

field sales crm beatroute