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This question was asked by a BeatRoute prospect. Names withheld; question lightly edited for clarity.
Can BeatRoute replace the CRM we already run?
Our answer
For field and channel sales, yes, BeatRoute replaces the CRM outright. Leads, stages, assignment, follow-ups and conversion all sit in BeatRoute, tied to the territory and the salesman rather than to a generic pipeline built for desk-based selling. Where a corporate CRM has to stay for other business units, BeatRoute runs alongside it and syncs through BeatRoute Matrix instead of forcing a rip and replace.
More on this: lead management.