← Back to Q&A
This question was asked by a BeatRoute prospect. Names withheld; question lightly edited for clarity.
Can reporting formats for an Africa field force be controlled from a head office in India?
Our answer
Yes. BeatRoute's territory structure follows your own hierarchy, so head office sees every country rolled up while a country manager sees only theirs. Report formats, KPIs, outlet classes and approval rules are set centrally and applied to every market, and the field team in each country works in its own language on the same definitions. Brands run BeatRoute across 20+ countries on one instance: one set of numbers, no reconciling country files.
More on this: distributor management in Africa.