Visual Merchandising Software that never misses a shelf

From AI-graded planogram compliance to real-time POSM audits, BeatRoute’s Visual Merchandising software ensures your brand not only shows up — it shows up right.

Built for display-heavy, brand-first categories
Indian Salesman doing handshake with a middle aged distributor at a distribution warehouse 1 - Visual Merchandising
Designed for reps, promoters & beauty advisors
Designed for territory based sales execution - Visual Merchandising
Works across GT, MT, salons, chemists & modern retail
Works across both direct and indirect channels 1 - Visual Merchandising

Step 1

Plan your visual merchandising better

Onboard customers via sales team or self serve mechanism - Visual Merchandising

Define VM campaigns with planograms, POSM, shelf-share, and display layouts

Add SKUs pricing credit limits schemes and rewards - Visual Merchandising

Upload benchmark images and guidelines by outlet type or region

Define order rules like minimum quantities and dispatch preferences - Visual Merchandising

Target by store profile, geography, class, or sales velocity

Enable WhatsApp BOT or PWA for zero install use - Visual Merchandising

Set compliance KPIs: face count, share of shelf, visibility score

Personalize the interface to suit your requirements - Visual Merchandising

Map SKU visibility goals to campaigns or store clusters

Personalize the interface to suit your requirements - Visual Merchandising

Schedule audits aligned with promotions or sales pushes

Step 2

Execute your visual merchandising smarter

Enable customers to raise return requests synced with your ERP or DMS
 - Visual Merchandising

Capture store visuals via mobile app, even offline

Allow them to track order status and invoices in their Statement of Account
 - Visual Merchandising

Auto-log time, geo-tag, outlet & campaign ID with each image

Enable customers to raise return requests synced with your ERP or DMS
 - Visual Merchandising

Use AI for instant planogram grading against benchmarks

Let them redeem rewards earned from purchases or campaigns - Visual Merchandising

Verify POSM placement, branding quality, and visibility

Push scheme and promo alerts via notifications
 - Visual Merchandising

Record gaps like missing SKUs, expired POSM, competitor activity

Let customers submit surveys give feedback and track issue resolution - Visual Merchandising

Upload images, videos, or notes for rich visual insights

Provide access to learning content and product updates - Visual Merchandising

Send non-compliance alerts to supervisors in real time

Allow influencers to earn rewards through referrals - Visual Merchandising

Tag images for reporting, training, or audit trail reuse

Step 3

Analyze and improve your VM performance quicker

Empower managers and admins with intuitive dashboards 1 - Visual Merchandising

Track compliance scores by campaign, region, or store type

Track real time performance with KPI Scorecard 1 - Visual Merchandising

Get CuesBOT nudges for gaps or rep training needs

Measure sales uplift from every AI driven action 1 - Visual Merchandising

Break down face count, shelf share, and SKU visibility

Send real time deviation alerts to territory managers 2 - Visual Merchandising

Monitor store-wise and rep-wise audit performance

Build custom dashboards with Report Builder 1 - Visual Merchandising

Identify low-performing outlets for targeted VM intervention

Use Conversational AI to analyse data via chat interface 1 - Visual Merchandising

Build dashboards with image evidence and heatmaps

Use Conversational AI to analyse data via chat interface 1 - Visual Merchandising

Correlate VM compliance with sales uplift and offtake data

Resources

Latest Insights & Reports

Explore the latest news from BeatRoute, and insightful resources crafted for FMCG brands.

Frequently Asked Questions

What is visual merchandising software?

Visual merchandising software is a mobile-based tool that helps retail brands audit, standardize, and measure in-store displays. It ensures compliance with planograms, POSM placement, and branding norms using AI-based scoring. This improves visibility, consistency, and retail ROI.