World's Only Goal-Driven Sales Force Automation Platform for FMCG Brands BeatRoute is the only distribution and sales force automation software that lets you define your business goals within the system and nudge your sales team, distributors and retailers towards achieving those goals. Request A Free Demo Users Empower Your Sales Teams, Distributors and Retailers Everyone involved in your Route-to-Market can be enabled through BeatRoute. Foster deep collaboration among all stakeholders, streamlining processes, enhancing communication, and harnessing data-driven insights to achieve your business goals. SFA (Field Sales) App Align your sales teams with your business goals, increase their productivity by solving process challenges, and improve selling behaviour. Learn more DMS Encourage digital trade with your distributors, and collaborate with them to improve secondary sales. Easy invoicing. Efficient reporting and more. Learn more Retailer/Customer App Build stronger relationships with your retailers, enable them to place orders with you online, run loyalty programs and multimedia campaigns. Learn More Empower Everyone in Your Route-to-Market Field Sales Executives Area Managers Merchandisers Product Promoter Distributors Retailers Achieve Your Sales & Distribution Goals BeatRoute helps implement business strategies like territory expansion, deeper penetration, trade scheme utilization, sales productivity enhancement, and distribution leakage reduction by turning them into measurable goals for your sales and distribution hierarchy to achieve. Improve Territory Coverage Efficiency Use data driven retailer profiling to prevent blind onboarding of retailers and work with stores which are likely to deliver good ROI for your brand. Create optimized routes and visit schedules and improve visit schedule adherence. Request A Demo Enhance Distribution Efficiency Collaborate with your channel partners (distributors) to plug leakages, improve fill rate and inventory turnover, and reduce liquidation cost. Request A Demo Improve Footfall Conversion at Stores Improve visual merchandising ROI with AI-powered audits and ensure desired share of shelf. Reduce lost sales due to stock outages. Improve productivity of product promoters and merchandisers. Request A Demo Get Higher Returns from Trade Promotions Set up, target and utilize upselling and cross-selling schemes more effectively during order placement on the sales rep app, and on the retailer app. Request A Demo Improve Relationship with Your Retailers Use our Retailer App to execute B2B eCommerce, run multimedia education campaigns about your offers, trade schemes, product launches and run a fully digital reward program to cultivate loyalty. Request A Demo Works Across Trade Channels General Trade Improve ticket sizes, broaden order baskets, improve retailer relationships, and empower sales reps and distributors. Modern Trade Improve footfall conversion by ensuring product availability and visibility, share of shelf at the retail stores. HoReCa/B2B Streamline customer acquisition process and empower your customers with B2B eCommerce. D2C Use your existing warehouses, distributors and retailers as fulfillment points to serve your own D2C channel. Ready to Deploy, Intelligent Workflows Store Profiling and Onboarding GPS Tracking and Beat Plans Order Execution Route Optimization Visual Merchandising Product Promoter Workflows Van Sales Management Loyalty Program Dashboards & Analytics Testimonials Here is What Our Customers Say Achieved 10% Lower Cost of Field Sales Operations BeatRoute has enabled us to increase our market coverage by 15%, while reducing the cost of field sales operations by 10% at the same time. Mayank Pandey Perfetti Van Melle Achieved 30% Higher Revenue Per Retail Store BeatRoute has helped us improve our revenue per outlet by 30% & sales per executive by 40%, through Goal-Driven Sales Approach, performance benchmarking & creation of better market coverage strategy. Tiffany Ngkaion Davies Paints Achieved 50% Higher Sales Productivity We have witnessed 50% higher sales productivity from our sales reps in our retail channels with BeatRoute’s Goal-Driven Sales Approach. Rahul Pandey Cosmic Nutracos Frequently Asked Questions What is BeatRoute? BeatRoute is the world’s only goal-driven sales enablement platform for retail businesses. Whether you are in the FMCG, Consumer Durables, Manufacturing, Building Materials or Pharma industry, we empower every stakeholder in your sales and distribution network to help your achieve your sales goals. What is BeatRoute's SFA Software? BeatRoute has components for field sales teams, distributors as well as retailers. The Field Sales App component is also referred to as SFA Software, or a Sales Automation Solution in case of FMCG companies. What are the benefits of SFA Software for FMCG Industry? BeatRoute’s SFA component enables brands to improve the productivity of the sales team, resolve challenges in the field sales execution and enables the team to work collaboratively with the distributors and retailers. Unlike traditional sales force automation solutions, BeatRoute’s SFA software aligns the sales team with the business goals of the company and guides them towards achieving those goals. What is our pricing model? We are an enterprise SaaS platform, which means that we have monthly and annual subscription plans which scale according to your usage and requirements.You can view our prices here. Do we need to subscribe to the entire platform? Not necessarily!You can decide to subscribe either to the entire platform, or pick and choose specific components according to your current needs. For example, you can only pick the retailer app component if you need, and add-on the sales force automation solution later on. You can further modify the subscription on an ongoing basis as your needs evolve. How does the free demo work? Our sales team understands your business requirements and objectives in detail and provides you a live working demo of every component of the platform that addresses your needs. We explain the pricing, demonstrate platform capabilities in real-time and answer all your queries.