Award-Winning Sales Force Automation Platform with Goal-Driven Sales Approach to Supercharges your Field Teams

BeatRoute's innovative goal-driven sales force automation software not only allows you to digitize & automate your entire field force operations but also ensures that your team is able to achieve your business goals on the ground. Like, your business might have various goals such as having an ideal sales behaviour in the market, getting larger order sizes, meeting 'revenue per store' targets, SKU/range performance or channel-wise ROI etc. You can use BeatRoute's SFA App to break down such company-level goals into individual goals for your field executives & teams, define such goals within the application, and use our platform's unique 4-step process to ensure that those goals are achieved month after month. Hence, you cover the basics of sales force automation such as GPS tracking, data capture, attendance, secondary sales visibility etc., and also take your field execution to the next level for consistent sales growth.
  • Retailer Profiling in FMCG & Consumer Goods industry

    Streamlined Sales Force Automation with GPS Intelligence

    • Automatically track GPS location of every sales rep/activity happening on the ground
    • Ensure sales reps attendance, timely market coverage & adherence to visit plan
    • Capture location & complete profiling data of every store & customer in your sales network within the SFA App
  • Store Profiling in Sales Force Automation Software

    Increase face-time with Retailers/Customers with Territory and Route Optimization built into SFA Software

    • Use our Orbit Optimization algorithm to optimize routes and beat plans
    • Factor-in resource skills and store profile while optimizing routes
    • Assess the viability of new territories, with travel cost estimations
  • SFA India-order taking app

    Maximize sales with AI-powered SFA Order Taking App

    • Foolproof sales performance by augmenting the skills of your sales rep
    • A.I. assistance to your sales rep by suggested SKUs and auto application of schemes on our mobile SFA app for the sales force.
    • Enable sales teams to take stock, process returns, capture feedback or raise tickets for issue resolution.
    • Run end to end route-to-market strategy on the most comprehensive Sales Force Automation Software in India.
  • Visual Merchandising Audit App

    Induce offtake with intelligent Visual Merchandising Audit App

    • Understand your Retail Merchandising site better to evaluate the performance of your installations, campaigns, products display, and more
    • Let your own sale team/product promoter collect VM feedback, including pictures on our reliable mobile SFA application
    • Use Machine Learning to reduce the cost of Visual Merchandising audits and get more reliable data

Enable distributors with our in-built DMS, or integrate yours

Use BeatRoute's Sales Force Automation Software with our in-built Distributor Management System with inventory, invoicing, schemes, claims, and more. or use our APIs to integrate with yours. Help distributors be more efficient across your territories in India with delivery route optimization.

Improve connect with retailers/partners through our  WhatsApp BOT

Take orders from retailers digitally through mobile over WhatsApp without physical visits. Promote schemes & offers, run loyalty programs and improve relationship with retailers with our WhatsApp BOT.

Maximize return from product promoter deployments in Modern Trade & other large-format stores

Ensure promoter presence with GPS tracking and Face Recognition attendance. Track availability and visibility of products at stores. Utilize powerful Product Promoter Application built into BeatRoute's Mobile SFA Software to maximize their field sales output.

Empower your Field Managers to Run Territory Sales Efficiently through Mobile Sales Force Automation Software

Use BeatRoute's Field Force Manager Application to streamline your sales execution in each territory. Trigger your managers into action with automated analytics, intelligent alerts & suggestive cues to solve field sales problems.

Take advantage of a truly futuristic SaaS platform that is uniquely designed for FMCG & Consumer Goods Industry's nuances

  • Easy-to-use intuitive SFA app that comes prebuilt with all the typical use cases for the industry. Quick deployment without any need for custom development.
  • Can be easily configured in a few clicks without writing any code. Functionalities & components can be added/removed anytime based on your needs.
  • New features are added regularly. The app receives major updates every quarter, and minor security & feature updates even more frequently.
  • Connects with ERP, DMS(Distributor Management System) or any of your other apps/software with our robust API framework. Data can be easily synced with your existing systems.

About BeatRoute

It’s the most loved Sales Force Automation platform that enables you to run your field operations efficiently across General Trade (Traditional Trade), Modern Trade, HORECA & B2B Channels. As a comprehensive system, BeatRoute's components include SFA App, Distributor Management System (DMS) & WhatsApp BOT based customer app that can be used by your retailers and B2B customers to place orders to you digitally.

  • BeatRoute is now a part of our daily life in the organization, and in just one click we have full visibility of what is happing in our business
    Rodrigo Canillas Director Sales, Danone Nutricia Danone
  • Beat Delivery Optimization has helped as structure our delivery routes, minimizing the manpower and resources required in delivering to 15% more outlets, with 10% lesser cost.
    Mayank Pandey Sales Capability Head, Perfetti Perfetti
  • With BeatRoute, we observed a 20% increase in sales, across retail counters within months
    Indrani Lahiri Cosmic Nutracos Perfetti
  • We have been using BeatRoute in Indonesia. It is easy to use and has enabled us to better plan and monitor sales and promotion activities in the field
    Desideria Utomo Director, Kobe Boga Utama Kobe

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