The SFA-DMS Platformfor Agri Brands in the Philippines

Agri input brands grow when crop advisors, sales officers and field marketing work as one, from Luzon to Mindanao. BeatRoute is the only enterprise-grade SFA built for all three, with AI that guides every visit, demo, order and campaign toward your sales goals.

Trusted across seeds, crop protection, fertilizer, and animal feed

100,000+
field users
20+
countries
4.3
rated on G2 & Capterra
Godrej Agrovet
Dayal Group
San Miguel Corporation
Jardine Distribution

Join Agri Brands Achieving Their Goals With BeatRoute

Crop care brand

A leading crop care brand runs its crop advisors and sales officers together on BeatRoute.

Productive Visits

+35%

The crop care brand used BeatRoute's SFA app for its sales officers and increased productive visits per rep by 35% from 2025 to 2026

Order Value

+40%

Territories where they did regular spot demos and farmer meetings on BeatRoute grew order value 40% in one season, against 10% for the rest

Cancelled Orders

−45%

With real-time BeatRoute and SAP integration, every order was checked against stock before booking, reducing cancellations

Animal feed brand

A leading animal feed brand runs its sales officers on BeatRoute to drive primary business growth.

Orders per Distributor

+16%

By giving sales officers a full view of secondary demand and territory insights on BeatRoute, they grew orders per distributor by 16% in one year

Sales per Distributor

+25%

By driving demand generation, placement and liquidation for each territory together on BeatRoute, they grew sales per distributor by 25%

Start an instant demo of agri‑inputs specific features with just your email address

Vinay Singh, CEO, BeatRoute
We know the agri business doesn't function like FMCG, and that no general platform will ever model it properly. So we built BeatRoute for how agri brands actually work. We built it to change as fast as your processes do.

Vinay Singh

CEO, BeatRoute

Frequently Asked Questions

How does agri inputs SFA software handle cropping seasons?

Visit plans and targets follow the calendar. Dealer coverage intensifies before planting, demo activity lands mid-season, and collections are timed to harvest, per region and per crop.

Can it manage farmer meetings and field demos?

Yes. Demos and farmer meetings run as structured activities with attendance, photos and follow-ups captured, so demand generation is measured work instead of anecdotes.

Does it work in farming towns with weak signal?

Yes. The whole day runs offline: dealer visits, orders, stock counts and demo records sync when the network returns.

How does it cover agri dealers and distributors?

Agri dealers, stockists and wholesalers are profiled by potential and covered on season-aware frequency. Distributor stock runs on the platform Philippine brands like San Miguel use, so a pre-planting stockout shows up in time.

Can it track liquidation, not just primary sales?

Yes. Secondary movement from distributor to dealer to farm shows where product actually went, which is the number that matters after the season closes.