Visual Merchandising App for Philippine Shelves
Win at the shelf, where the buying decision is made. Every merchandising visit keeps shelves, displays and promotions exactly the way the brand intended, in stores from Metro Manila to Mindanao that head office will never walk into.
Built for display-heavy, brand-first categories
Designed for reps, promoters & beauty advisors
Works across GT, MT, salons, chemists & modern retail
⊢Trusted by Philippine brands like Monde Nissin and Unilab⊣
From planograms to perfect store execution
Shelf execution decides what gets sold. But ensuring it happens correctly has always been expensive and slow.
That is why the way brands audit the shelf keeps evolving, from manual checks, to machine learning, to an AI agent built for execution.
Manual audits
Time-consuming and costly, significant setup effort and long audit cycles.
Baseline accuracy only.
Traditional Machine Learning Audits
Reduces some effort, but still operates with limited efficiency.
Only moderate gains in speed and cost.
BeatRoute VM Audit AI Agent
Reduces effort ~40%, cuts audit time to minutes, and enables near real-time execution checks.
Accuracy up to 92%, perfect shelf execution, finally scalable.
Plan
Define VM campaigns with planograms, POSM, shelf-share, and display layouts
Upload benchmark images and guidelines by outlet type or region
Target by store profile, geography, class, or sales velocity
Set compliance KPIs: face count, share of shelf, visibility score
Map SKU visibility goals to campaigns or store clusters
Schedule retail audits aligned with promotions or sales pushes
Execute
Capture store visuals via mobile app, even offline with retail audit software
Auto-log time, geo-tag, outlet & campaign ID with each image
Use AI for instant planogram grading against benchmarks
Verify POSM placement, branding quality, and visibility with retail audit software
Record gaps like missing SKUs, expired POSM, competitor activity
Send non-compliance alerts to supervisors in real time
Measure
Get Copilot nudges for gaps or rep behavior
Break down face count, shelf share, and SKU visibility
Monitor store-wise and rep-wise audit performance
Identify low-performing outlets for targeted VM intervention
Build custom dashboards with image evidence
Correlate VM compliance with sales uplift and offtake data
What our customers are saying: real results & testimonials
“We moved from pen and paper to full automation with BeatRoute in under three months. From order taking and merchandising to capturing customer feedback, everything is now streamlined. The insights are just a click away, and for us, BeatRoute has become the lifeblood of operations.”
— Kashif Ahmed, Trade Commercials, Danone India
Resources
Relevant resources
Shelf execution, planograms and display compliance across the Philippine trade.
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Read moreFrequently Asked Questions
What does visual merchandising software do in the store?
It gives the rep or promodiser the display standard for that store. Shelf photos are captured and scored against the planogram on the spot, and every gap becomes a fix before the visit ends.
How does the AI scoring work?
The VM Audit AI Agent reads each shelf photo and scores planogram compliance and share of shelf in seconds. No manual photo review pile in someone's inbox.
Does it work in both modern trade and general trade?
Yes. Supermarket planograms and promo displays get full scoring, while sari-sari and grocery visibility runs on lighter standards suited to small-format stores.
Can it manage seasonal display campaigns?
Yes. A Christmas-season display push rolls out as structured tasks with photo proof per store, so you know which stores executed and which need a follow-up visit.
What does the brand get from merchandising data?
Compliance and share of shelf by store, chain, territory and campaign. The shelf stops being a rumor and becomes a number you can manage week by week.