Distributor Management System for Philippine Distribution
A distributor management system (DMS) links your brand to the distributors who sell to sari-sari stores, supermarkets and drugstores, with orders, billing, stock, schemes and claims in one place. BeatRoute gives distributors a reason to open it daily, so you get one trusted tally across every island instead of Excel sheets argued over Viber.
Secondary sales as distributors bill, not a month later
Every claim tracked by its ID, from raised to paid
Credit checked before an order goes through
⊢Trusted by Philippine brands and distributors⊣
Why Philippine distributors stop opening a DMS
A distributor's day already runs on a phone. Orders come in over Viber and the statement of account goes out as a photo. A DMS that only adds a screen gets dropped, and your secondary sales go back to a month-end sheet.
The DMS that stays takes over a job the distributor does by hand. Most also carry other principals, so they will not switch their books for one brand. Ask in every demo:
- Can a distributor's billing clerk invoice a sari-sari route faster in it than in their own sheet?
- Can the distributor see what it owes, and what it is owed, without calling your office?
- Is a damaged-goods claim from Mindanao settled with a photo and an ID, or in a Viber thread?
- Can a distributor that carries other principals keep its own accounting software?
A DMS nobody on the other side wants to open is a reporting project, and it will be abandoned at the first busy month.
What BeatRoute's DMS runs, from order to collection
Set each distributor's terms once
Prices, schemes, stock norms and credit rules for every distributor, matched to your ERP.
Bill on the right price list
Prices and this month's promos come from your ERP
Raise the primary order before stock runs out
Minimum and maximum stock days for each distributor raise the purchase order on their own
Run primary and secondary sales through it
The same flow for sari-sari, wholesale, supermarket and drugstore accounts.
Get the next primary order suggested
The Order AI Agent proposes each distributor's order from its stock and sales
Bill stores with the scheme applied
Secondary invoices apply schemes and discounts by store type, and reach you as they are billed
Match each payment to its invoice
Cash, cheque and online payments close the open invoice
Settle returns and claims from one record
Damaged or returned stock carries a photo, an ID and a status until it is credited
See where distribution is slipping
Head office and the field team read the same numbers.
Drill from region to one distributor
Stock cover, dues, credit used and claim time, from a region down to one distributor
Get an alert before the monthly review
BeatRoute Copilot flags a distributor running low or overdue, and tells the manager who covers it
Colgate-Palmolive Philippines put retailer ordering on Messenger and Viber bots and gave its distributors a DMS panel
We have always been committed to staying aligned with our consumers' needs, and distribution plays a critical role in ensuring product availability. We were very keen to augment our existing physical retail coverage with a digital medium to drive incremental penetration and more active dialogue. BeatRoute helped us do exactly that by enabling communication through FB Messenger and Viber bots, and rolling out a DMS panel to our distributors in no time.
Excel and Viber, or a distributor management system?
BeatRoute suits brands that sell through many distributors and want to see their stock, sales and dues in one place; a distributor buying software for its own warehouse will be better served by a lighter billing tool.
Criteria
BeatRoute
Excel sheets and Viber
BeatRoute
Each invoice as the distributor bills it, by store and SKU
Excel sheets and Viber
A sheet sent in after month end
BeatRoute
Applied on the invoice, by store type
Excel sheets and Viber
Checked by hand when the claim comes in
BeatRoute
Open in the app any time, with dues and claims
Excel sheets and Viber
Sent as a photo when the distributor asks
BeatRoute
Suggested from stock and sales, with the schemes in reach
Excel sheets and Viber
Placed when the distributor calls
Works with your ERP and each distributor's own software
ERP and master data
Products, prices and distributor records come from your ERP, so nobody keys them in twice.
Credit checks
Each order is checked against the distributor's credit limit and open dues, set in BeatRoute or pulled from your ERP.
Distributor billing
A distributor keeps its own accounting software, and orders, invoices and collections sync both ways. One with none bills in the BeatRoute app.
Relevant resources
More on distributor management and secondary sales in the Philippines.
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Read moreSee how a distributor orders, bills and claims in BeatRoute
Frequently Asked Questions
Does the distribution management software work offline?
Yes. Orders, stock counts, deliveries and collections save on the phone and sync when the signal returns, so a provincial depot on a weak line, or a brownout, does not stop billing.
How does the DMS track secondary sales across islands?
Each retailer is mapped once, and every distributor authorized for that area bills against the same record. Head office in Manila sees clean sell-out per outlet across Luzon, Visayas and Mindanao, instead of the same store counted twice under two distributors.
Does it track distributor inventory by batch and expiry?
Yes. Distributors record goods received, stock on hand and transfers by batch and expiry date, so stock near its expiry shows while it can still be sold or returned. BeatRoute covers the stock your distributors hold; your own warehouse stays in your ERP.
What is the difference between a DMS and a field sales app?
They answer different questions. A field sales app shows what your salesmen did in each store; a DMS shows what your distributors bought, billed and owe. BeatRoute runs both on one platform, so a salesman's order reaches the distributor's DMS ready to bill.
How is BeatRoute priced, and how should we start?
BeatRoute is subscription software, priced by module and team size on annual contracts, with no free trial. Pilot with a few distributors, including your most remote one. Our guide to choosing a DMS in the Philippines lists the checks to run. See pricing or request a demo.