B2B Customer App for Retailers, Distributors, and Influencers
Enable your retailers, distributors, dealers, and influencers to place orders, access schemes, and stay connected with your brand through a single, self-serve B2B Customer App. Manage everything from order placement to fulfilment in one streamlined app.
B2B Customer App for complex B2B network
Available on Android, iOS, WhatsApp, and Viber
Tailored access by role: retailers, distributors, influencers
Step 1
Plan smarter, digital-first partner engagement with a B2B Customer App
Onboard customers through your sales team or a self-serve flow
Configure SKUs, pricing, credit limits, schemes, and rewards
Set order rules such as minimum quantities and dispatch preferences
Launch white-labeled B2B Customer App on Android and iOS under your brand
Use WhatsApp BOT or PWA to enable installation-free access
Customize the app interface to match your business needs
Step 2
Execute seamless B2B ordering and trade scheme workflows in one app
Enable self-serve ordering via Order AI Agent
Let your customers track order status and invoices
Allow return requests synced with ERP or DMS
Enable reward redemption from purchases or campaigns
Send scheme and promo alerts via notifications
Collect feedback, surveys, and resolve issues
Share learning content and product updates
Activate referral rewards for influencers
Set period-based reward targets with progress tracking
Step 3
Analyze partner activity to improve your order-to-fulfilment cycle
Monitor customer adoption and app usage
Track scheme redemptions and campaign ROI
Provide sales teams with customer insights by territory
Track digital vs. rep-assisted B2B customer orders
Analyze brand engagement through content views and clicks
Identify inactive customers and trigger reactivation nudges automatically
Resources
Latest Insights & Reports
See how retail brands use B2B Customer App as a core part of their eB2B stack and keep up with the evolving needs of the B2B ecosystem.
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Frequently Asked Questions
What is BeatRoute’s B2B Customer App and how does it work?
BeatRoute’s B2B Customer App is a self-serve solution that enables retailers, distributors, dealers, and influencers to place orders, access trade schemes, and engage with your brand directly from their phones. Partners can browse catalogs, track deliveries, redeem loyalty rewards, and share feedback without relying on field sales reps. The app integrates with ERP and DMS systems and can be tailored to your business model to streamline the order-to-fulfilment cycle.
Who should use BeatRoute’s B2B Customer App?
BeatRoute’s B2B Customer App is ideal for retail brands operating in general trade, modern trade, rural markets, and influencer-led channels. It is designed for companies that rely on distribution networks and want to digitize engagement with partners such as retailers, distributors, and influencers.
Can users place orders without the help of a sales rep?
Yes. The B2B Customer App is fully self-serve. Retailers, dealers, distributors, and influencers can place orders, make payments, and request returns on their own. The app supports offline use, multilingual interfaces, and is designed to work even in low-connectivity or remote areas.
What makes BeatRoute’s B2B Customer App different from other B2B ordering apps?
Can the app integrate with ERP or DMS systems?
Yes. BeatRoute seamlessly integrates with leading ERP and Distributor Management Systems. This enables real-time sync for order booking, invoicing, scheme claims, credit notes, and account visibility for retailers and distributors.BeatRoute’s B2B Customer App is more than just an order booking tool. It offers loyalty tracking, trade scheme participation, influencer workflows, auto-repeat ordering, in-app nudges, and gamification. It’s designed for complete trade engagement across retailers, distributors, dealers, and influencers.
Can the app integrate with ERP or DMS systems?
Yes. BeatRoute seamlessly integrates with leading ERP and Distributor Management Systems. This enables real-time sync for order booking, invoicing, scheme claims, credit notes, and account visibility for retailers and distributors.
Is BeatRoute’s B2B Customer App secure and scalable?
Absolutely. The app is built with enterprise-grade security, access control, and role-based management. It supports rollout across thousands of retailers, dealers, distributors, and influencers spread over multiple territories.
Can this app help reduce the workload on my sales team?
Yes. The app automates routine tasks like order capture, scheme explanation, and payment status checks. This reduces the daily workload for sales reps and allows them to focus on driving performance and building stronger relationships with channel partners.
Is the B2B Customer App customizable to different business models?
Yes. BeatRoute’s B2B Customer App can be customized for different partner types, sales workflows, pricing structures, and access levels. Whether you work with retailers, distributors, dealers, or influencers, the app adapts to your go-to-market model across categories and regions.
Can this app support loyalty programs and scheme redemption?
Yes. The app enables retailers, dealers, and influencers to view scheme eligibility, track loyalty points, and scan reward coupons. Brands can run period-purchase schemes, offer tiered rewards, and enable redemptions directly within the app to drive ongoing engagement.
How does the B2B Customer App work in rural or low-connectivity areas?
The app is designed to function offline and sync automatically when a connection is available. It supports regional languages, lightweight UX, and simple order flows, making it ideal for retailers, dealers, and influencers in remote or digitally underserved areas.
Can retailers view statements, invoices, and past orders?
Yes. Retailers and distributors can access their full transaction history, including placed orders, billing invoices, pending payments, and credit note details, all within the app. This improves transparency and reduces support queries.
Can channel influencers use the app?
Yes. BeatRoute offers a dedicated influencers app experience within the B2B Customer App. Influencers like mechanics, painters, beauticians, and pharmacists can earn loyalty points, complete tasks, access product education, and engage with brand campaigns directly from their phones.
How is BeatRoute’s B2B Customer App different from eB2B marketplaces?
Unlike public eB2B marketplaces, BeatRoute’s app is fully brand-owned. You control your pricing, trade schemes, customer data, and promotions. Retailers and partners engage only with your brand, not with competitors or third-party sellers.
How do I evaluate if a B2B Customer App is right for my business?
You can start by scheduling a demo. Our team will walk you through BeatRoute’s B2B Customer App tailored to your GTM model and help you map it to your retailer and distributor engagement strategy.