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This question was asked by a BeatRoute prospect. Names withheld; question lightly edited for clarity.
Can one system track route plans for promodisers, field reps and drugstore teams together?
Our answer
Yes. In BeatRoute the promodiser standing in one supermarket, the rep moving between drugstores and the merchandising team all work off the same outlet universe on one platform, with a different daily flow for each role. The promodiser gets the counter, the SKUs to push and the display to build. The rep gets a route and a visit plan. Head office sees coverage, tertiary sales per store and time in store across all three, which is what you lose the moment those teams sit in three different systems.
More on this: the product promoter app.