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This question was asked by a BeatRoute prospect. Names withheld; question lightly edited for clarity.
Do I need SFA and DMS, and can one platform run both?
Our answer
Most brands need both, and BeatRoute is the only SFA-DMS built to run them on one platform. SFA software runs your own field team: beats, shop visits, sales orders, attendance. A distributor management system runs the distributors holding your stock: primary orders, secondary sales, claims, settlements. BeatRoute ships both as modules, with the eB2B app your retailers order from. Start with one, add the next when you are ready, without a second vendor and a second integration project.
More on this: SFA software.