Sales Force Tracking App for Retail Sales and Distribution
Connect rep targets with trackable and measurable sales goals. Helps managers monitor what reps are doing, where, and how it impacts revenue with BeatRoute’s Sales Force Tracking App.
Built for retail sales and distribution

Designed for territory managers, supervisors, and zonal heads

Offline-first workflows with GPS sync for low-connectivity zones

Step 1
Plan better with efficient sales tracking software

Create efficient visit plans for your sales team

Enable geo-sequencing to ensure visits occur in the defined sequence

Configure geo-fenced attendance and beat-wise activity targets

Enable verified Geo-tagged visits on need basis

Configure scorecards by team members and target KPIs

Map team hierarchies and approval flows for multi-level users
Step 2
Execute smarter using AI-led mobile field sales software

Log check-ins with GPS and time-stamped proof

Verify visits through geo-tagged photos

Capture tasks offline and auto-sync when online

Assign and track leads so no opportunity is missed

Auto-prioritize high-value visits with Scheduling AI Agent

Track team goals—promoters, TSMs, merchandisers—in one place

Alert managers when reps miss targets or stay inactive
Step 3
Analyze and improve with goal-driven field sales software

Track visit compliance, outlet coverage, and time on ground

Compare planned vs actual visits with productive call insights

Monitor rep productivity by type of activity, count and more

Measure KPIs like total order value, MSL percentage with customer name

Detect execution gaps with actionable nudges using BeatRoute Copilot

Create custom dashboards by route, sales potential, retailer type and more
Resources
Latest Insights & Reports
Stay updated with BeatRoute for the latest on field sales management apps, field sales software, and field sales automation tools that are transforming retail sales productivity.
What is Field Sales Management Software
5 Best Apps for Sales Reps to Optimise Field Sales
FAQ
Frequently asked questions
Can’t find the answer you’re looking for? Please contact us from this page.
What is a field sales app?
A field sales app is a mobile-first platform (often referred to as a Field Force App or mobile field sales app) that helps sales reps plan their day, execute outlet visits, take orders, and report outcomes in real time. For growing teams, it replaces paper-based processes with digital workflows, boosting productivity, data accuracy, and performance tracking across every retail touchpoint.
What makes BeatRoute the best field sales app for retail distribution-led businesses?
BeatRoute’s field sales app uses AI to guide reps with smart visit plans, suggest ideal order baskets, and drive real-time actions that boost order size, visibility, and sell-out. It also captures rich data for managers, making it the best field sales app and powerful field sales management software for distribution-led businesses.
Which sales workflows does BeatRoute’s app support?
BeatRoute supports the full range of field sales execution, including:
– Visit planning and beat optimization
– Order recommendations and trade promotions
– Visual merchandising, product returns, and stock capture
– Payment collection and loyalty program tracking
– Lead capture and influencer journeys
It also offers real-time dashboards, custom reports, and scorecards for continuous performance monitoring.
Does BeatRoute support both direct and indirect sales channels?
Yes. BeatRoute is built for enterprise field sales execution across direct, indirect, modern trade, general trade, rural markets, and van sales models. The app adapts to your GTM strategy, ensuring reps stay productive no matter the route-to-market complexity.
Can this app help with territory planning and route optimization?
bsolutely. BeatRoute’s territory-based field sales planning app includes powerful route optimization tools. Using AI, it helps create efficient beats, reduce travel time, and prioritize high-value outlets — improving both coverage and ROI from your field force.
How does BeatRoute use AI in field sales automation?
BeatRoute’s AI-powered field sales software helps your teams act on real-time insights by:
Recommending stores most likely to convert
Suggesting ideal order combinations
Triggering alerts for missed KPIs
Delivering insights through Conversational AI
Highlighting execution gaps instantly
It transforms raw field data into actions that drive measurable results.
Which industries is this field sales app ideal for?
BeatRoute’s field sales app is designed for enterprises in:
– FMCG and Consumer Goods
– Agri-Inputs and Building Materials
– Pharmaceuticals and Healthcare
– Auto-Ancillary, Consumer Durables, and more
Any business with a retail distribution model and field sales team can benefit from BeatRoute’s field sales software.
How can sales managers benefit from using the app?
Sales managers get end-to-end visibility into field sales activities through real-time dashboards, territory insights, and performance alerts. They can track visits, monitor productivity, measure sales KPIs, and intervene with corrective actions instantly — all from one centralized command center.
Does the app include gamification and training tools for sales reps?
Yes. BeatRoute’s field sales app includes gamified scorecards, leaderboards, and in-app training modules. Reps can access bite-sized learning content, digital demos, and receive timely nudges to meet their daily and monthly goals, increasing motivation and field effectiveness.
Can the app be customized to match my sales process?
BeatRoute’s field sales app is fully configurable and adapts to your workflows. You can define custom KPIs, visit types, processes, and access rules by role, region, or channel to align the app with your existing sales operations.
How do I evaluate BeatRoute's field sales app for my business?
You can request a free demo here and our team will walk you through a live version of the field sales software, tailored to your industry, sales structure, and performance goals. We’ll also help you benchmark the app’s impact during your evaluation.