Who We Are
We’re a team of curious, accountable, and genuine people. Whether you’re a future teammate or a customer, you’ll find us speaking honestly, showing up with care, and doing what it takes to help – because that’s simply who we are.
Vision
To be known as a company that helps the retail and distribution world use constantly evolving tech as a way of sales.
Mission
Making technology application of sales in retail and distribution industry simple.
How We Work
We know that great results come from people feeling valued and getting the support they need to reach their full potential.
1
We live by our culture.code
Our culture.code is a system of the choices we’ve made: our values.code, our behavior.code, and our excellence.code. These codes guide how we show up every day, how we work, and hold ourselves to a standard.
2
We Are Together Remotely
Our fully remote model allows our team to work from anywhere, providing flexibility and work-life balance. This approach fosters a diverse and inclusive environment, enabling us to attract top talent without worrying about their location.
3
We Are With Our Customers In-Person
While our team operates remotely, we ensure that we are present with our customers whenever needed. By combining the flexibility of remote work with the capability to be on-site, we can address our customers’ needs more effectively and maintain a high level of engagement and service.
4
We Embrace Inclusion and Diversity
We are committed to creating an inclusive and diverse workplace where everyone feels valued and respected. Our varied backgrounds and experiences enhance our creativity and innovation, ensuring all voices are heard and everyone has the opportunity to thrive.
The choices we have made together
Shivangi Mehta
Why genuinity?
We chose genuineness because it’s often assumed, but rarely practiced. It’s easy to hide behind excuses or politeness, but that breaks trust. For us, being genuine means saying what needs to be said - with honesty, respect, and the intent to build real collaboration.
Vinay Singh
Why insist on buy-in?
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It’s easy to just delegate and move on, but we’ve seen how that leads to disengagement and missed outcomes. We chose to foster buy-in instead, which means taking the extra minute to explain the why - because people do their best work when they see the picture clearly.
Swati Jadav
What does accountability mean?
Too often, things fall through not because of lack of intent, but because no one takes full ownership. We chose to make accountability a cultural default. It means stepping up even when it's messy, driving clarity, and staying with it until the loop is truly closed.
Rohit Alagh
What kind of ambition?
We’ve seen that real progress comes from people who don’t just do what’s assigned, but imagine what else is possible. Ambition at BeatRoute is not about chasing titles or timelines—it’s about spotting what could be better and running toward it with full intent.
Nikhil Chaudhary
What kind of leadership?
We’ve seen how easy it is to lead through loyalty. You protect, you expect allegiance, and things look stable. But that builds silos, not strength. We chose inspirational leadership because it demands more, yet creates teams that are accountable, open, and genuinely better together.
Team News
Recent updates from BeatRoute team.
