Distributor Management System for primary & secondary sales execution

Go beyond basic secondary sales tracking with goal-driven distributor management software. Enable real-time dispatch visibility, primary sales collaboration, and full control over secondary sales — all in one distributor management solution.

Flexible for all distributors with hybrid DMS
Two men shaking hands in a warehouse; field sales app software.
Supports primary and secondary sales
Field sales app territory map visualization with color-coded regions and location markers.
Integrates easily with your existing tech stack
Man in light blue shirt smiles, loading boxes onto truck; field sales app software.

Step 1

Plan better with Goal-Driven Distributor Management Solution

BeatRoute field sales app interface: Add store details.

Onboard distributors through self-serve or sales team-led sign ups

BeatRoute field sales app interface showing scheduled visit to Brown Tree Store.

Sync products, pricing, and scheme masters with ERP

BeatRoute field sales app route optimization map showing 85% visit adherence.

Set inventory norms and automate primary order triggers

BeatRoute field sales app recommended tasks interface.

Setup in-bill secondary schemes for upsell and cross-sell

BeatRoute field sales app interface showing AI-powered route optimization.

Setup distributor growth campaigns, promos and reward programs

BeatRoute field sales app sales dashboard showing 75%, 80%, and 70% progress.

Define credit limits and receivable tracking rules to expedite receivables

BeatRoute field sales app sales dashboard showing 75%, 80%, and 70% progress.

Setup claim workflows for distributors to seek reimbursements from the brand

BeatRoute field sales app sales dashboard showing 75%, 80%, and 70% progress.

Enable distributors to manage direct dispatches for on-call or email orders

BeatRoute field sales app sales dashboard showing 75%, 80%, and 70% progress.

Enable distributors to manage payment settlements on customer and invoice level

Step 2

Execute primary and secondary sales flawlessly with our DMS

BeatRoute field sales app interface showing store visit schedule.

Enable primary ordering with Order AI Agent

BeatRoute field sales app interface showing sales manager route map.

Nudge distributors to take advantage of Period Purchase Schemes

AI-powered field sales app order screen showing AI recommended items.

Send dispatch update alerts with order status tracking

BeatRoute field sales app interface showing product details and sales targets.

Alert them on retailer orders and returns

BeatRoute field sales app interface showing order details.

Generate secondary invoices with schemes and discounts

Retail audit data shown on a field sales app interface.

Reconcile van stock and cash

AI-powered field sales app interface showing customer leads, visits, and proposals.

Manage returns and credit notes with proof

BeatRoute field sales app interface showing sales logging of whey protein and aloe vera capsules.

Log collections by cheque, cash or digital payments linked to invoices

BeatRoute field sales app interface showing sales logging of whey protein and aloe vera capsules.

Raise and track scheme/expense claims with claim IDs and status

Step 3

Analyze and fix gaps in retail distribution before it escalates

AI-powered field sales app data: AI recommended SKUs chart showing sales performance.

Monitor stock movement and dispatch status in real time

BeatRoute field sales app dashboard showing sales metrics.

Get a complete view of distributors’ statement of account

BeatRoute field sales app interface showing recommended route and tasks.

Use KPIs like credit usage, stock, and claim turnaround time

BeatRoute field sales app alerts: sales down & payments overdue.

Drill down into performance by distributor or zone

BeatRoute field sales app dashboard showing customer order SKU analysis.

Provide DMS data visibility to field sales teams and managers

BeatRoute field sales app showing declining SKUs by sales.

Detect problems with Copilot and inform managers automatically

Resources

Latest Insights & Reports

Find answers to common questions about Distributor Management Systems, including their benefits, retail distribution strategies, FMCG distribution software, secondary sales tracking, and more.

FAQ

Frequently asked questions

Can’t find the answer you’re looking for? Please contact us from this page.

Why is distributor management software critical for distribution-driven businesses?

Distributor management software improves visibility, control, and collaboration across your distribution network. BeatRoute helps brands streamline order flow, automate processes, and reduce revenue leakage across both primary and secondary sales.

Achieve Your Sales Goals with the World's Only Goal-Driven AI Platform

Goal-Driven AI Platform for Retail Sales & Distribution

Certifications

AICPA SOC for Service Organizations
ISO 9001:2015 certification. BeatRoute Trust Center.
ISO 27001 certification. BeatRoute Trust Center.

Awards

Aditya Birla Bizlabs logo
NIPP Retail Tech Challenge 2021 logo
SoftwareSuggest Category Leader award, Winter 2025

Available On

App Store Footer button: Download on Apple App Store
Google Play button: Get it on Google Play
Rated 4.2

by Users Worldwide

1,00,000+ Users

and growing fast

Service Excellence

Resolution Rate
99%
SLA Adherence
92%
Customer Satisfaction (CSAT)
96%

Reach Us At

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