Goal-driven, intelligent sales platform for Agri Inputs industry
BeatRoute’s Goal-Driven Sales Platform helps Agri Inputs brands drive demand, place the right products at the stores, and drive effective and timely liquidation during seasonal windows.
Placement
Demand Generation
Liquidation
Unified Platform
Unify your sales team, field marketers, channel partners and farmers on a common digital platform
Sales Team App (SFA Software)
Empower your agri-chemists, sales reps and managers to drive your sales strategy.
Distributor Management System
Empower your distributors for primary and secondary trade.
B2B Customer App
Run digital engagement, trade and educational campaigns for retailers and farmers.
Empower Everyone in Your Route-to-Market
Managers
Field Sales Reps
Distributors
Retailers
Agri Chemists
Field Marketers
Farmers
Hit the Bullseye with Goal-Driven AI
Don’t just digitise your sales team and channel partners. Give them role and channel specific workflows with embedded Goal-Driven AI to guide them towards your sales goals.
1
Use GDAI to drive goal based retail execution
Bridge the gap between seasonal sales strategy and on-ground execution with Goal-Driven AI. Align placement, demand, and liquidation in one AI-led platform, synced to crop cycles, tuned to territory potential, and built for goal fulfillment.
2
Drive smarter placement through retail readiness
Drive high-impact product placement at retail stores through retailer and distributor education, backed by smart schemes, promotions, and period-purchase offers.
3
Drive timely liquidation during seasonal windows
Track retail sell-out to identify slow-moving stock early and drive liquidation by triggering follow-ups, communicating stock and promotions to farmers, and enabling cross-retailer fulfillment before the seasonal window closes.
4
Drive demand generation with farmer-first engagement
Plan and execute spot demos and drive community engagements in mapped territories to reach the right farmer segments. Accelerate product uptake by engaging farmers to drive timely retail orders and giving distributors the confidence to stock up.
5
Prioritize high-potential outlets with AI-led visit planning
Maximise your sales reps’ productivity with Help Me Plan AI by identifying high-priority stores to visit based on business-critical tasks like payment overdue, declining sales, etc.
6
Use AI order recommendations to drive SKU-level compliance
AI is expensive to run, so it becomes important that you can measure the ROI for every penny spent. When you use our AI Order Recommendation, you can measure the resulting uplift in order value, lines sold and MSL/FSL compliance.
7
Improve ROI from your community meets
Run high-impact farmer engagement by planning community meets where distributor readiness, product availability, and mapped farmer profiles align. Capture participation, demo outcomes, and conversions in real time to influence the right farmers and measure ROI with clarity.
8
Empower your managers to resolve territory level challenges
Long sales cycles and dealer unpredictability can hide the real issues. BeatRoute’s conversational AI helps managers move beyond surface metrics by simply chatting to uncover gaps like poor visit coverage, outdated schemes, or inactive dealers and take timely action.
Resources
Latest Insights & Reports
Explore the latest news from BeatRoute, and insightful resources crafted for Agri-Inputs brands.
FAQ
Frequently Asked Questions
What is the best field sales software for agri-input companies?
For agri-input companies managing expansive field teams, the best sales software is one that combines scalability, AI-led automation, and goal-driven execution. BeatRoute equips reps with seasonal planning tools, rural coverage workflows, and influencer engagement modules to ensure timely execution of seeding, activation, and loyalty campaigns.
